Multi Level Marketing Coursework
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Multi Level Marketing Certification
Course Duration: 12 hours - Requisition: 28 days
Multi-level marketing, also known as MLM, is a business marketing strategy that many companies use in order to encourage current agents to perform while at the same time growing the team by recruiting and training new agents. This tactic of marketing helps boost the company’s sales force not only from the sales of the primary agent, but also from the sales and profits of the agents they have recruited.
With our “Multi-Level Marketing” coursework, participants will discover the specifics of how multi-level marketing works and how to effectively source agents. For many companies, it can prove to be a valuable tool for not only building revenue, but also for building their marketing and networking circles.
How Does Multi-Level Marketing Work
Multi-level marketing, also known as MLM, is a business marketing strategy that many companies use in order to encourage current agents to perform while at the same time growing the team by recruiting and training new agents. This tactic of marketing helps boost the company’s sales force not only from the sales of the primary agent, but also from the sales and profits of the agents they have recruited. For many companies, it can prove to be a valuable tool for not building revenue, but also for building their marketing and networking circles
Career Pathway
- Family Business Owner
- Consultant & Business Advisor
- Network Marketing
- MLM Developper
- Solutions Manager
- Strategic Development Officer
- Venture Capitalist
- Programer
Assessment
- Case Study
- Multiple choice questions quiz
Benefits
- Gain quality workplace skills and experience to help launch your career.
- Develop work-related skills and experiences that are recognized by employers.
- Develop independence and confidence in an adult learning environment.
- Gain an insight into various industry areas to help you decide on a career pathway.
- Potentially gain recognition for prior learning for your previous study or work.
- High-quality course written by industry experts with easy to understand course content
- Course materials provided online with unlimited tutor support – no textbooks to buy
- Gain an Australian Certificate upon your successful completion of coursework (Certificate hard copy will be posted to you)
- Course may be tax deductible - see your tax advisor
Coursework Objectives:
- Know how multi-level marketing works
- Build contacts
- Recruit new agents
- Be familiar with social media and marketing
- Provide training for recruits
Course Contents
Sales and Marketing
Module One: Getting Started
Coursework Objectives
Module Two: How Does Multi-Level Marketing Work
Networking Marketing
Independent Agents
Commission-Based
Agents Recruit New Agents
Case Study
Module Two: Review Questions
Module Three: Building a Contact List
Leverage Personal Networks
Warm Lists
Internet Lead Generation
Purchasing Lead Lists
Case Study
Module Three: Review Questions
Module Four: Recruiting New Agents I
Draw on Personal and Professional Network
Recruit Satisfied Customers
Recruit Those Who Seek Work Flexibility
Stress Benefits of Being Agent
Case Study
Module Four: Review Questions
Module Five: Recruiting New Agents II
Invitation to Marketing Presentation
Focus Presentation on Benefits
Showcase Success Stories
Provide Several Presentation Media
Case Study
Module Five: Review Questions
Module Six: Training MLM Agents
Sponsorship/Mentorship
Provide Training in Marketing
Provide Training in Recruitment
Provide Ethics Training
Case Study
Module Six: Review Questions
Module Seven: Sponsorship/Mentorship
Pair New Agents with Mentors
Benefits of Sponsorship/Mentorship to Mentee
Benefits of Sponsorship/Mentorship to Mentor
Best Mentorship Practices
Case Study
Module Seven: Review Questions
Module Eight: Provide Marketing Presentation Training
Provide Training in Presentations
Provide Copies of Marketing Presentation
New Recruits Practice Presentation
Offer Marketing Resources
Case Study
Module Eight: Review Questions
Module Nine: Provide Social Media Training
Social Media is Key to Networking!
Websites and Blogs
Facebook and Twitter
Case Study
Module Nine: Review Questions
Module Ten: Provide Training in Recruitment
Building a Contact List
Leveraging Personal and Professional Networks
Provide Presentation/ “Elevator speech” Training
Discuss Follow-up
Case Study
Module Ten: Review Questions
Module Eleven: Provide Ethics Training
MLM and Bad Rap for Ethics
Only Follow-up if Opted-In
Keeping the Sales Pitch Honest
Keep Expectations Realistic
Case Study
Module Eleven: Review Questions
Module Twelve: Wrapping Up
Words from the Wise
Lessons Learned
Course curriculum
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1
Module 01
- Multi Level Marketing Getting Started
-
2
Module 02
- Multi Level Marketing How Does Multi-Level Marketing Work
- Multi Level Marketing Case Study Module 02
- Multi Level Marketing Module 02 Quiz
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3
Module 03
- Multi Level Marketing Building a Contact List
- Multi Level Marketing Case Study Module 03
- Multi Level Marketing Module 03 Quiz
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4
Module 04
- Multi Level Marketing Recruiting New Agents I
- Multi Level Marketing Case Study Module 04
- Multi Level Marketing Module 04 Quiz
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5
Module 05
- Multi Level Marketing Recruiting New Agents II
- Multi Level Marketing Case Study Module 05
- Multi Level Marketing Module 05 Quiz
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6
Module 06
- Multi Level Marketing Training MLM Agents
- Multi Level Marketing Case Study Module 06
- Multi Level Marketing Module 06 Quiz
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7
Module 07
- Multi Level Marketing Sponsorship/Mentorship
- Multi Level Marketing Case Study Module 07
- Multi Level Marketing Module 07 Quiz
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8
Module 08
- Multi Level Marketing Provide Marketing Presentation Training
- Multi Level Marketing Case Study Module 08
- Multi Level Marketing Module 08 Quiz
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9
Module 09
- Multi Level Marketing Provide Social Media Training
- Multi Level Marketing Case Study Module 09
- Multi Level Marketing Module 09 Quiz
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10
Module 10
- Multi Level Marketing Provide Training in Recruitment
- Multi Level Marketing Case Study Module 10
- Multi Level Marketing Module 10 Quiz
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11
Module 11
- Multi Level Marketing Provide Ethics Training
- Multi Level Marketing Case Study Module 11
- Multi Level Marketing Module 11 Quiz
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12
Module 12
- Multi Level Marketing Wrapping Up
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13
Multi Level Marketing eBook
- Multi-Level_Marketing-eBook
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14
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